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"You have a part-time job and that's better than no job at all."

Dan Quayle






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Featured Publishing Articles

10 Recession-Busting Sales Letter Tips!
1. Highlight all the important keywords and phrases in your ad copy. You could use bolding, underlining and color to highlight the important words. 2. Highlight buying incentives like free bonuses and money back guarantees. You could place them in boxes ...

Debunking the myth that search engines bring in the most traffic.
Publishing Guideline: You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. A courtesy copy of your publication would be appreciated.Debunking the myth that search engines bring in the ...

How To Track Your Classified Ad's Effectivness
A no-cost solution to tracking the effectiveness of your classified ads on the Internet Okay. You’ve written the copy for your Internet classified ad. You’re raring to go. You’re going to plaster this ad from one side of the World Wide Web to the ...




10 Bizarre Ways To Blow Up Your Sales!
 
1. Team-up with your weaker competitors to beat
your stronger competitors. You can create win/win
joint venture and cross promotion deals with them.
2. Design your site so it will be worth bookmarking.
Your visitors will bookmark your web site if it's full
of free original content like articles, ebooks, etc.
3. Offer your customers back-end products. It is
easier to sell to existing customers. If you do not
have a back-end product, join an affiliate program.
4. Increase the perceived value of your product.
You could offer an affiliate program, give away free
bonuses or use famous endorsements on your ad.
5. Remind your visitors to promote your web site.
Use phrases like; "Refer This Our Web Site To A
Friend" or "Link To Our Web Site"
6. Make your testimonials more powerful. You can
include pictures, hand


written signatures and contact
information with each testimonial.
7. Up-sell to all your customers. You could sell add-
on products, deluxe products, extra parts, related
products, add-on services, etc.
8. Place your ad in targeted e-zines. Ask the owner
if you could place your ad in a higher position in
exchange for a percentage of the ad's profits.
9. Use permission marketing to increase your sales.
You simply ask people to sign-up to your e-mailing
list. They'll already be interested in messages or ads.
10. Provide a privacy statement and all your contact
information on every page of your web site. This'll
persuade your visitors and prospects to trust you.
Larry Dotson
50,000 FREE eBooks, Web Books, Courses And
More! Visit: http://www.ldpublishing.com





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Publishing News


Self-Publishing Company Acquires Its Rival
New York Times, United States - 5 hours ago
By MOTOKO RICH; Compiled by DAVE ITZKOFF Author Solutions, a publisher of print-on-demand books based in Bloomington, Ind., has acquired Xlibris, ...
Author Solutions buys self-publisher Xlibris Indianapolis Business Journal
all 3 news articles

AdAge.com

Publisher Meredith to cut 250 jobs, take charge
Reuters - 14 hours ago
"The recessionary economy has impacted both publishing and broadcasting advertising, which accounts for approximately 60 percent of our revenue stream," ...
Magazine publisher Meredith cuts 250 jobs Boston Herald
Market Report -- In Play (MDP) MSN Money
all 58 news articles

ECM Publishers president Jeff Athmann resigns, accepts new ...
Coon Rapids ECM Publishers, MN - 16 hours ago
Julian Andersen, publisher and chief executive officer of ECM Publishers, Inc., today (Wednesday, Jan. 7) announced that Jeff Athmann, president and chief ...

Proactive Investors UK

Daily Sport publisher breaches banking covenant
Independent, UK - Jan 7, 2009
By Nick Clark Sport Media Group, the publisher of the Daily and Sunday Sport, admitted yesterday it had breached a banking covenant as it continues to ...
The First Newspaper Domino to Fall? Sunday Sport Publisher in ... Bad Idea
£20.7m goodwill writedown at Sport Newspapers owner Crain's Manchester Business
£18.2m pre-tax loss at Sport Media Group How Do
Press Gazette
all 52 news articles

The Bookseller

Indie Publisher Suing Borders for $1000000
mediabistro.com, NY - 18 hours ago
In a statement issued by Jasmine-Jade, CEO Patricia Marks described Borders's alleged ordering of more books than it planned to sell, which the publisher ...
Ousted Borders US chief gets payoff The Bookseller
all 5 news articles

Social Media: Citizen Publishers are Changing Society and Our ...
PR Newswire (press release), NY - 13 hours ago
8 /PRNewswire/ -- The explosion in electronic publishing by individuals and enterprises using social media and social networking tools is fundamentally ...

Source: Seattle PI to be sold, or closed
Northwest Cable News, OR - 2 hours ago
But in 1999 the joint operating agreement was modified to allow the Times to begin publishing in the morning. Critics predicted that would eventually lead ...

Pantheon Publisher Janice Goldklang Latest Victim of Layoffs at ...
New York Observer, NY - 11 hours ago
"I've worked for a lot of publishers, and Janice was one of the best," Ms. Burns said. "She has impeccable taste, and this is another cultural hit. ...

Davies-Black Publishing changes owners Silicon Valley / San Jose ...
Bizjournals.com, NC - Jan 7, 2009
“Brealey’s publishing programs for business, coaching, management, and leadership provide an excellent environment that will benefit all of our authors. ...
Nicholas Brealey Buys Davies-Black Publishers Weekly
Nicholas Brealey buys Davies-Black books The Bookseller
all 6 news articles

Vail Chair Lift Photographer Suspended for Publishing Partially ...
Associated Content, CO - 14 hours ago
Director of Corporate Communications for Vail Resorts Kelly Ladyga denied pressuring SharpShooter Imaging to suspend Odom for publishing the now-infamous ...