"God's gifts put man's best dreams to shame."Elizabeth Barrett Browning
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Catch The Cash On The Net…In More Ways Than One
Thousands of dollars in commission? Does the idea sound too good to be true? Well, it’s what people like you and me are earning these days. Thanks to the Internet. Couple of years ago, you’d probably think its gab. But if you have been online ...
The Death of the Loyal Customer
One of my classes in management focused on the repeat customer. The course stressed the importance of the repeat customer to the financial welfare of the business. We spent hours discussing ways to turn “first time” buyers into repeat ...
The Most Targeted Traffic You’ll Ever Get (Part 2)
“Forum Writing” is single must effective way to drive the most targeted traffic to your site and to your products. There are literally thousands of forums on the internet covering every topic imaginable. However, forum writing can be extremely time ...
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Unless you've been under a rock for the last year, you've
heard the term "blog" once or twice.
To most people, a "blog" simply represents a glorified
online "diary" where geeks, computer nerds, and lonely
teenagers record their thoughts in cyber-space.
However, many people don't realize that "blogs" are quietly
revolutionizing the way companies and customers interact
about everything from existing products to new ideas and
improvements in customer service.
In short, "blog" style communication has come of age and
anyone with an online business better sit up and take
notice fast!
In the beginning, "blogs" were basically an online diary to
record your thoughts; but "blogs" have now evolved into
dynamic websites that non-technical people can update
immediately without html editors or ftp programs.
Blogs allow their authors to make instant website updates
through a computer anywhere in the world with a Web browser
and Internet connection.
Blogs also allow readers to respond to the author's posts,
provide additional information, links, expanded opinions,
and more.
In short, an active "blog" creates an interactive community
with the author as the hub and the readers as the spokes of
the wheel that keep the whole cycle turning round.
Unlike traditional "static" web pages where content rarely
(if ever) changes, an active blog evolves in a state of
constant and never-ending renewal.
With blogs, smart online businesses re-discovered a
principal that small "mom and pop" stores understood for
years: know your customers and stay in close tune with
their wants, needs, and desires.
Large companies throw billions of dollars down a black hole
every year to literally "guess" what people want to buy.
Most call it the "Marketing Department."
On the flipside, smart online businesses understand that
blogs allow you to avoid guessing what's on your customers'
minds and provide an active and up-to-the-minute means for
them to tell you exactly what they do and don't like about
your services, products, and virtually any other aspect of
the market.
This lightning fast communication makes it possible for
small companies to literally snatch huge market share
away
from more traditional companies.
Blogging also has a distinct advantage over traditional
email newsletters in that subscribers can get udpates
without having to receive an email message. Through the
power of RSS (real simple syndication), subscribers get
notified of updated content though an rss news reader.
Bottom Line: publishing a blog with an RSS feed that your
readers can subscribe to means your content NEVER gets
blocked by a SPAM filter.
Blog software basically comes in 2 flavors: hosted and
stand-alone. Hosted blogging solutions make it extremely
easy to get set up with a blog, often in just a couple of
minutes.
If you know how to type, you can create a blog. Log on to
Blogger.com and you can set up a blog free of charge and
start posting in just a few minutes.
Blogger.com (owned by search giant, Google) will even host
your blog on their servers.
Typepad.com, which charges as little as $4.95 per month, is
also an excellent hosted service offering additional
features that enable you to quickly get your own blog up
and running.
The alternative is stand-alone blogging software installed
on your own website.
A very popular solution is Moveable Type, available from
moveabletype.org, which provides a very versatile and
powerful suite of tools for creating a full-featured blog
to rival that of any size company in the world. Which ever blogging solution you choose, if you plan to
successfully conduct any form of business online,
understand that a "blog" must form an integral part of your
overall plan for customer communication and interaction.
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Need MORE TRAFFIC to your website or affiliate links?
""Turn Words Into Traffic"reveals the secrets for driving
Thousands of NEW visitors to your website or affiliate
links... without spending a dime on advertising!
About the Author
Jim Edwards is a syndicated newspaper columnist and the co-author of an amazing new ebook that will teach you how to use fr^e articles to quickly drive thousands of targeted visitors to your website or affiliate links...
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 Partners Can Help Associates Build Marketing Skills (Law.com)
The first priority of a young lawyer is to develop legal knowledge and skills, but learning marketing skills early can also be very fruitful in the future. Here are some steps partners can take to guide associates along the right marketing path, and also some tips to help associates be proactive in developing their own style and techniques for client development, as provided by Sharon Meit ...
UPUA launches student book exchange Web site (Penn State Collegian)
A long awaited Penn State Book Exchange is now up and running.
Online Money: Save with online book rentals (San Francisco Chronicle)
If you aren't sure which books to give that avid reader on your gift list this holiday season, how about considering every title she could name? BookSwim, an online book rental and delivery service, offers gift subscriptions that can help expand the amount of...
Marketing World: Ice cream and vampires (BusinessWorld Online)
THE DESSERT to die for, if you're a vampire lover, and specifically a fan of Stephenie Meyer's Twilight saga is "Flavors of Twilight" by Hagen-Dazs, a trio of ice cream combinations inspired by the young adult romance — now a motion picture to premiere on Nov. 25 — that's gotten more than one teenage girl (and her older sister) all hot and bothered.
Konica Minolta Unveils New Color Digital Book Scanner (Business Wire via Yahoo! Finance)
RAMSEY, N.J.----Konica Minolta Business Solutions U.S.A., Inc. , a leading provider of advanced imaging and networking technologies for the desktop to the print shop, today announced the availability of the PS7000C MKII Digital Book Scanner with Image DIVA Software.
Delta, Alaska Air to expand marketing alliance (USA Today)
Delta Air Lines, which broadened its global reach with its purchase of Northwest Airlines, plans to expand a marketing alliance with Alaska Air Group, a carrier that some industry observers have speculated Delta may have an interest in acquiring one day.
Online Money: Save with online book rentals (The State)
If you aren't sure which books to give that avid reader on your gift list this holiday season, how about considering every title she could name? BookSwim, an online book rental and delivery service, offers gift subscriptions that can help expand the amount of reading you can give, without running up a big tab or cluttering up someone's home with another stack of books. The Web site, ...
New Xerox EverFlat Paper Makes Book Bulge Disappear (Business Wire via Yahoo! Finance)
ROCHESTER, N.Y.----Xerox Corporation today introduced EverFlat Paper, allowing photo and other books to lay completely flat — making them more appealing to consumers. Xerox also unveiled four other photo paper products that make it easy for digital print providers, minilabs and retail outlets to deliver non-traditional photo items such as school photos, little league baseball cards and ...
Touting eco-credentials is hot marketing trend for hotels (Pittsburgh Post-Gazette)
BAYFIELD, Wis. -- I plopped down my bag in the room at Pinehurst Inn, a bed and breakfast on an old spacious estate in Bayfield, and surveyed my surroundings. ...
Online Money: Save with online book rentals (AP via Yahoo! News)
If you aren't sure which books to give that avid reader on your gift list this holiday season, how about considering every title she could name?
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